Articles About SEO

The Importance of SEO in Marketing (+Benefits)

The Importance of SEO in Marketing (+Benefits)

Throughout the digitalization of the world, marketing changed itself as well. If you are familiar with the techniques of marketing, then you can see the same techniques in digital zones as well. Although they are applied a bit differently, it is not much different than traditional marketing. When it comes to digitalization, SEO and SEM are the most important elements of digital marketing. That is why we are going to explain the importance of SEO in marketing.  Marketing differs a lot in itself. Yet, it has one simple base strategy that is called 4Ps of marketing. If you haven’t heard of this term before, 4Ps of marketing stands for product, price, […]

What Is Structured Data? (+How to Benefit From It?)

What Is Structured Data? (+How to Benefit From It?)

Structured data play an increasingly important role in the high information content of the SERPs as you know them today. Didn’t you also like to click on a search result with rating stars yourself, or have you already been inspired by a delicious cooking recipe in the SERPs? But how does this data get into the SERPs, and what can you do about it? What is Structured Data? This structured data guide gives you all the essential answers to these questions. What Is Structured Data? The term “structured data” sounds very technical and bureaucratic at first. There is something straightforward behind it: Structured data is data from websites that are […]

How to Do Keyword Research? (Things to Consider)

How to Do Keyword Research? (Things to Consider)

Today SEO is inevitable in the digital world. If you want to make money on the internet, you have to know how to do SEO, or you have to have enough budget to hire a professional SEO team. SEO includes many things in itself. From getting quality backlinks to creating unique content, there is a lot to do. Yet, one of the most crucial parts of SEO, and maybe the most important is keyword research. Keywords are the key to success in SEO. Without them, all of your work would be useless. That is why many people wonder how to search for keywords. Searching for keywords is quite easy, thanks […]

What Is Cache? (And How to Clean It?)

What Is Cache? (And How to Clean It?)

In this article, we are going to be mentioning what cache is and how to clean the cache. You might mix it with cash since the pronunciation is almost the same, but we talk about browser caches here. We are going to be explaining what exactly cache is, how you clear your cache, and indeed, why would you need to clear your cache. So let’s go. What Is Browser Cache? The cache is a way of making websites load faster for you when you’re browsing the internet. What happens is when you visit a website for the first time, your browser, that could be Chrome or Safari or Firefox, it […]

What Is an SEO Title? (How to Write a Good One?)

What Is an SEO Title? (How to Write a Good One?)

Today, we cannot think of creating content on the internet without SEO. It helps us to create the best content if we use the right keywords. The best content attracts organic traffic made by organic searches. That is why it has a great significance when creating content for your website. The same goes for titles in your content as well. In fact, they are the most important because people will begin to read your content starting from the title. So what is an SEO title? When people search for a certain content on the internet, they write their keyword on the search bar. In the search results, the websites with the […]

What Is 301 Redirect? (Relation With SEO)

What Is 301 Redirect? (Relation With SEO)

If you are a web designer or have a website, you might be wondering what 301 redirect is. As you can guess from its name, it is redirecting a web page to another. Of course, it can be done for multiple pages as well. That is why it is crucial for website owners to know what it is and how to do it.  What Is a Redirect? URL redirection is introducing a web page under more than one URL address. When someone clicks on a link or an address, the user is directed to an address that is different than he/she clicked. This is a redirect. For example, you may […]

What Is Pagerank? (How does it work?)

What Is Pagerank? (How does it work?)

There are surely a lot of different metrics that have control over SEO. In this blog post, we are going to mention one of the oldest tips and tricks we use to rank higher in Google, using organic search traffic. If you are wondering like, “What is Pagerank?” Read more to find out. What Is Pagerank? Pagerank is the original algorithm that Google uses since the day Google search established. The two founders, Sir Jay Brin and Larry Page were working on at Stanford University when they founded Google. So it probably is maybe not as relevant in the year 2020. But there is still a lot of elements that […]

What Is Google My Business? (+How to Use It?)

What Is Google My Business? (+How to Use It?)

Throughout recent years Google has developed itself big time. Today, Google offers many services and products. When Google saw the potential of the commerce in their search engine, they have started to create systems and applications related to do commerce in their search engine. Google My Business (GMB) is one of those services. In this article, we are going to answer the question of; what is Gooogle My Business?  If you are using Google Maps, you probably know what Google My Business is, but there is a high chance that you didn’t know what it was called. Whenever you search for a business on Google Maps, you get to see multiple […]

What is .Htaccess? (+Helpful .Htacess Codes)

What is .Htaccess? (+Helpful .Htacess Codes)

As Dopinger, we aim to provide you the most useful information about SEO related topics, and this time is not an exception. In this article, we are going to mention one of the more technical subjects of SEO. If you ever wondered what is Htaccess and what does it do, then keep reading to find out.  What is .htacess? Htaccess, a.k.a Hypertext Access is the file that enables setting changes on the web used by most network servers, especially Hypertext Access and Apache. You can do a lot of editing, authorization, and restriction operations on your sites with .htaccess file. It is very useful with 100s of different commands, requires […]

What Are SEO Tools? (+Best Tools to Use)

What Are SEO Tools? (+Best Tools to Use)

In the word of digital marketing, SEO is something inevitable. It doesn’t matter whether you have a small business or a large company; SEO is a must to be successful on the internet. SEO has a lot of features, from finding keywords to competitor analysis, there are hundreds of services. The best way to benefit from SEO is to use an SEO tool that includes as many features as possible. In this article, we are going to answer the question of ‘what are SEO tools‘ and mention some of the best tools that you can use.  SEO tools help you plan your SEO strategies, and also you can work directly […]