SEO

What Is Alexa?

What Is Alexa?

Alexa Internet, mostly known as Alexa, is Amazon’s web traffic analysis company. Its toolbar receives data on Internet browsing habits and forwards them to the Alexa website, where it collects and analyzes the data. According to Alexa’s website, it produces web traffic analysis, global rankings, and SEO information for over 30 million websites. Alexa and its tools are available for everyone seeking ways to improve their businesses and get measurable results. But what can Alexa do and how business or website owners can utilize Alexa ranking to help develop their businesses? Continue reading our article to learn and understand Alexa and its features. What Can Alexa Do? Alexa also offers […]

What Is Google AMP? (Briefly Explained)

What Is Google AMP? (Briefly Explained)

As we know, the world is in the digital age, and it keeps developing. If you have a business and you’re not using the internet, you don’t stand a chance for a long time. Becoming digital is the key to success in any work. Yet, there is something even more important, becoming mobile-friendly. It is a fact that most of the internet users use their mobile to reach websites. The number of mobile internet users is rising day by day. If you don’t make your website mobile-friendly, it wouldn’t look very professional when someone visits your website through a mobile phone. That is why we are going to explain what […]

How to Get Quality Backlinks for Your Website?

How to Get Quality Backlinks for Your Website?

If you want your website to be SEO-friendly, getting high-quality backlinks is a must. There are several factors that affect SEO, and one of the most important factors is getting backlinks. It is pretty important because having quality backlinks is a ranking factor for Google. Backlinks are the links that connect a website to another. You can think of it as a referral to other websites. It is sort of like the connections you have in your business life. The more you have them, the better you are in the eyes of the search engine. That is why we are going to explain how to get quality backlinks.  Of course, […]

What Is a Landing Page? (How It Differs?)

What Is a Landing Page? (How It Differs?)

Marketing has reshaped itself a lot in recent years. Although the rules of traditional marketing still apply in most marketing strategies, the practice, on the other hand, is heading to be digital all the way. Building a website for marketing is a detailed process. You need to consider what kind of content will take place in your website and how you will optimize it. However, maybe the most important park when creating a web page is the content on the landing page. So what is a landing page? A landing page is a page when your potential customers land on after clicking a link. It is a link that includes a call to […]

What Is Yoast SEO? (+A Guide for Beginners)

What Is Yoast SEO? (+A Guide for Beginners)

Yoast SEO is a savior if you need an all in one SEO tool. If you wonder the question of “What is Yoast SEO?” then keep reading to find the answer. We include a detailed how-to-use part in our article as well. Without further ado, let’s start.  To install Yoast SEO, log in to the back end of the WordPress site, and click on Plugins in the menu. You will see the Install button in the submenu. Select this option and search for Yoast SEO via the search bar. Find it and then click on Install again. This way, you will integrate the plugin in WordPress and can then activate […]

The Importance of SEO in Marketing (+Benefits)

The Importance of SEO in Marketing (+Benefits)

Throughout the digitalization of the world, marketing changed itself as well. If you are familiar with the techniques of marketing, then you can see the same techniques in digital zones as well. Although they are applied a bit differently, it is not much different than traditional marketing. When it comes to digitalization, SEO and SEM are the most important elements of digital marketing. That is why we are going to explain the importance of SEO in marketing.  Marketing differs a lot in itself. Yet, it has one simple base strategy that is called 4Ps of marketing. If you haven’t heard of this term before, 4Ps of marketing stands for product, price, […]

What Is Structured Data? (+How to Benefit From It?)

What Is Structured Data? (+How to Benefit From It?)

Structured data play an increasingly important role in the high information content of the SERPs as you know them today. Didn’t you also like to click on a search result with rating stars yourself, or have you already been inspired by a delicious cooking recipe in the SERPs? But how does this data get into the SERPs, and what can you do about it? What is Structured Data? This structured data guide gives you all the essential answers to these questions. What Is Structured Data? The term “structured data” sounds very technical and bureaucratic at first. There is something straightforward behind it: Structured data is data from websites that are […]

How to Do Keyword Research? (Things to Consider)

How to Do Keyword Research? (Things to Consider)

Today SEO is inevitable in the digital world. If you want to make money on the internet, you have to know how to do SEO, or you have to have enough budget to hire a professional SEO team. SEO includes many things in itself. From getting quality backlinks to creating unique content, there is a lot to do. Yet, one of the most crucial parts of SEO, and maybe the most important is keyword research. Keywords are the key to success in SEO. Without them, all of your work would be useless. That is why many people wonder how to search for keywords. Searching for keywords is quite easy, thanks […]

What Is an SEO Title? (How to Write a Good One?)

What Is an SEO Title? (How to Write a Good One?)

Today, we cannot think of creating content on the internet without SEO. It helps us to create the best content if we use the right keywords. The best content attracts organic traffic made by organic searches. That is why it has a great significance when creating content for your website. The same goes for titles in your content as well. In fact, they are the most important because people will begin to read your content starting from the title. So what is an SEO title? When people search for a certain content on the internet, they write their keyword on the search bar. In the search results, the websites with the […]

What Is Pagerank? (How does it work?)

What Is Pagerank? (How does it work?)

There are surely a lot of different metrics that have control over SEO. In this blog post, we are going to mention one of the oldest tips and tricks we use to rank higher in Google, using organic search traffic. If you are wondering like, “What is Pagerank?” Read more to find out. What Is Pagerank? Pagerank is the original algorithm that Google uses since the day Google search established. The two founders, Sir Jay Brin and Larry Page were working on at Stanford University when they founded Google. So it probably is maybe not as relevant in the year 2020. But there is still a lot of elements that […]

SEO

SEO stands for search engine optimization. It is one of the most important things to be successful in the digital world, maybe the most important. To understand SEO, you need to understand how search engines work and what is their algorithm.

Getting good services in this manner is pretty important for both small businesses and large companies. It doesn’t matter what kind of business you do, if you want to have a name for yourself, you must have an SEO strategy for your business.

Thankfully, there are a lot of SEO tools and professional teams and experts to help you with this process, Yet, if you want to develop your own strategies, read our articles to guide you through some of the crucial points of SEO. This way you can develop your skills and knowledge and become an expert yourself.

If you are already in the SEO business, some of our articles can help you with your strategies. We will touch upon some of the tools and how they work, how to improve your work by following some of the key points that are crucial in digital marketing.

You can also learn some of the basic points in digital marketing that will help you with your business strategy in digital media and the internet. There are lots of people who developed themselves to become a professional and there is nothing holding you back from becoming one of them as well.

We are helping you through your journey to become an expert. So take a look at our articles and start developing yourself.